Planning is indispensable. With 1-Page Project Planner for Marketing Projects you can plan your project more efficiently by getting clarity on your project and desired outcomes, building the best team and creating a project plan with confidence. Reduce project planning anxiety with this great tool!
Finding “Holes” in Your Marketing Framework
There are many ways to conceive of and organize marketing activities. One of our favorites is our marketing framework, which tracks customer journeys against marketing goals and tools in place. Whereas many marketing firms think of these journeys as forming a funnel, we think of them as being hourglass shaped,